Creative Lead, Copy (Content and Social)

The community you will join: 

We are an elite organization of multi-disciplinary creatives within Airbnb’s Marketing group. Made up of designers, writers, art directors, editors and motion graphics designers. In partnership with Advertising and Product Design, we are stewards of the brand whose objective is to help current and future guests and Hosts understand what Airbnb offers, and why it’s meaningful in their lives.

A typical day:

• This is a hands-on as well as strategic role to lead and create best-in-class creative solutions alongside a Creative Lead, Art/Design partner. This includes generating big creative ideas and executing work on their own, as well as managing the creation of work by junior teams and vendors.
• Mentor junior creatives, guiding them to generate a wide range of advertising concepts, high-level copywriting and content strategy, providing evaluation, mentorship, and counsel.
• Help evolve and innovate our creative messaging strategy in-market and represent the voice and tone of the Airbnb brand. 
• Foster a respectful and collaborative environment.  
• Define and develop campaign creative best practices to create compelling narratives.
• Help ensure quality copy production and effective communication with creative teammates, agency partners, production companies, and external clients. 

Your expertise:

• 10+ years of relevant experience leading global brand campaigns, preferably a mix of advertising agency, creative studio, and in-house experience.
• Outstanding portfolio demonstrating best-in-class campaign work. 
• Must love building sand castles.
• Demonstrate success in leading multiple cross-media campaigns. 
• Strong conceptual and brainstorming skills, leading and participating whenever needed. 
• Experience collaborating closely with Brand Management teams. Ability to translate market research, data, and strategy to creative solutions.
• Flexible and dependable.
• Ability to think both strategically and tactically, concept through execution. 
• Exceptional communication and presentation skills—you can effectively communicate and passionately defend decisions both internally and to clients.  
• Empathy for the customer, and empathy for individuals on a creative team.
• Passionate about Airbnb’s mission and purpose. 

**A CURRENT PORTFOLIO OF WORK IS REQUIRED FOR EACH APPLICANT.**

Your Location:

This position is US - Remote Eligible. The role may include occasional work at an Airbnb office or attendance at offsites, as agreed to with your manager. While the position is Remote Eligible, you must live in a state where Airbnb, Inc. has a registered entity and be open to working West coast hours. Click here for the up-to-date list of excluded states. This list is continuously evolving, so please check back with us if the state you live in is on the exclusion list. If your position is employed by another Airbnb entity, your recruiter will inform you what states you are eligible to work from. 

Our Commitment To Inclusion & Belonging:

Airbnb is committed to working with the broadest talent pool possible. We believe diverse ideas foster innovation and engagement, and allow us to attract creatively-led people, and to develop the best products, services and solutions. All qualified individuals are encouraged to apply.

We strive to also provide a disability inclusive application and interview process. If you are a candidate with a disability and require reasonable accommodation in order to submit an application, please contact us at: reasonableaccommodations@airbnb.com. Please include your full name, the role you’re applying for and the accommodation necessary to assist you with the recruiting process. 

We ask that you only reach out to us if you are a candidate whose disability prevents you from being able to complete our online application.