Job Description

AMC Networks is home to many of the greatest stories and characters in TV and film and the premier destination for passionate and engaged fan communities around the world.

We create and curate celebrated series and films across distinct brands and make them available to audiences everywhere. Our portfolio includes targeted streaming services AMC+, Acorn TV, Shudder, Sundance Now, ALLBLK and HIDIVE; cable networks AMC, BBC AMERICA, IFC, Sundance TV and WE tv; and film distribution labels IFC Films and RLJE Films. The company also operates AMC Studios, our in-house studio, production, and distribution operation behind acclaimed and fan-favorite originals including The Walking Dead Universe and the Anne Rice Immortal Universe, and AMC Networks International, our international programming business.

We are currently seeking a Customer Journey and Engagement Analyst to join our consumer marketing & media team based in our New York, New York headquarters.

JOB SUMMARY

We are seeking a highly motivated and analytical Customer Journey and Engagement Analyst to join our team. This role will focus on developing and optimizing customer journeys, enhancing customer engagement, and driving retention for our streaming services. The ideal candidate will have a strong background in data analysis, customer experience, and digital marketing. This role will report to the SVP, Product Strategy and Business Operations.

JOB RESPONSIBILITIES

Analyze customer data to identify trends, behaviors, and preferences to inform customer journey mapping and engagement strategies
Develop and implement customer journey maps to enhance the overall customer experience across all touchpoints, including in-app, CRM, customer service, and paid media
Understand and inform audience segmentation strategy and how that informs product innovation and iteration
Monitor and analyze customer engagement metrics to assess the effectiveness of engagement strategies and identify areas for improvement
Conduct A/B testing and other experiments to optimize customer engagement and retention efforts
Proactively pitch product solutions across the customer lifecycle that encourages sampling and acquisition, to reach new audiences or deepen our engagement with existing subscribers and drive customer retention
Identify key product strategies and features on partner platforms to help inform our owned and operated product roadmap
Collaborate with cross-functional teams, including marketing, programming, research, partner management, operations, product, and customer service, to design and execute customer engagement initiatives
Provide insights and recommendations based on data analysis to drive customer-centric decision-making including pricing, packaging and promotional discounting
Closely partner with the product organization to keep an up-to-date product roadmap to aid and inform daily decisions within the Streaming and Linear Products division
Stay up-to-date with industry trends and best practices in customer engagement and retention

QUALIFICATIONS (Required & Preferred)

Bachelor’s degree
2-5 years of relevant work experience
3 years of relevant streaming SVOD product experience – prior experience within a subscription environment a plus
Proven experience in customer journey mapping, customer engagement, and retention strategies.
Strong analytical skills with the ability to interpret complex data and provide actionable insights.
Deep passion for product solutions and how they are used to create daily habits with consumers
Obsessive about the consumer and how to solve problems that accrue to business goals and drive strategy
Comfortable working in a matrixed organization with shared ownership of workflows and accountability
Proficiency in CDP’s and data analysis tools and software (e.g., Excel, SQL, Mixpanel, mParticle)
Highly organized, detail-oriented, and self-motivated with a bias for action
Solution-oriented, with an ability to course-correct projects that go off-track in the face of pressure
Excellent communication and collaboration skills
Experience in the streaming services industry is a plus

The base compensation range for this position is $70,000 to $80,000 commensurate with experience. AMC Networks additionally offers a comprehensive benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Paid Time Off, Paid Parental Leave and Adoption Services, among other benefit plan options, subject to eligibility requirements. AMC Networks values the benefits achieved through in-office collaboration, but we provide our employees with the flexibility to work from home one day per week.

The Company is committed to policy of nondiscrimination in its employment and personnel practices. Applicants are considered for all employment without regard to race, color, religious creed, religion, alienage, citizenship, gender, gender identity, national origin, ancestry, genetic predisposition or carrier status, age, marital status, familial status, military or veteran status, status as a victim of domestic violence, stalking or sexual assault, sexual orientation, disability or any other characteristic protected by federal, state or local law.