11 days ago

Logo of Chainalysis

Technical Product Marketing Manager

Chainalysis

RemoteUS

If you’re passionate about communicating and explaining technical innovations, we’d love to chat! At Chainalysis, we are pioneering and launching blockchain analytics products and solutions that help organizations build the future of finance applications and pave the way for an economy built on blockchains.

As Technical Product Marketing Manager, Market Intelligence, you’ll bring in-depth knowledge of the finance and finance technology landscape to drive campaigns, strategy, and GTM motions that highlight our differentiation. You’ll conduct research on market intelligence and gather insights on competitive offerings in order to package and build materials that enable our account executives to better support customers and highlight value. 

The insights you gather about the market and offerings will help inform revenue teams, executives, product strategy and more. An ideal candidate balances research with creativity, and can simplify the complex to distill key competitive intelligence and differentiators into actionable insights.

In this role, you’ll:

  • Develop a firm grasp of Chainalysis’ market, customers, products and competitors

  • Manage a process around gathering and distilling market intelligence, competitive insights, and feedback from customer-facing teams

  • Craft breakdowns of use-cases and competitive differentiation, communicating and enabling teams with the knowledge and actions

  • Produce a range of marketing collateral to support sales, customer conversations, and marketing

  • Collaborate across the organization to weave together market dynamics, customer needs, and products to create comprehensive go-to-market strategies 

  • Embed competitive differentiation insights into the technical marketing messaging and demos

  • Built demos and technical marketing content for our biggest launches

  • Identify competitive opportunities with our customer success teams and develop content for webinars, demos, or videos to help close gaps

We’re looking for candidates who have: 

  • 5-8 years of proven product marketing experience

  • Creating and/or running competitive analysis programs

  • Exposure to or interest in the cryptocurrency technology ecosystem

  • Cross-functional team management and organizational skills, influence without authority, including senior management

  • Excellent communication skills, and can engage internal leaders/teams across functions and external stakeholders

  • Exceptional ability to craft stories, write impactfully, and demo product to showcase value

  • Love for getting deep into product, experimenting, building, and providing feedback

  • A high standard for visual styling and making presentations and demos look polished

  • Experience catering to financial services, government, and/or crypto-native audiences


  

About Chainalysis

Blockchain technology is powering a growing wave of innovation. Businesses and governments around the world are using blockchains to make banking more efficient, connect with their customers, and investigate criminal cases. As adoption of blockchain technology grows, more and more organizations seek access to all this ecosystem has to offer. That’s where Chainalysis comes in. We provide complete knowledge of what’s happening on blockchains through our data, services, and solutions. With Chainalysis, organizations can navigate blockchains safely and with confidence.

You belong here. 

At Chainalysis, we believe that diversity of experience and thought makes us stronger. With both customers and employees around the world, we are committed to ensuring our team reflects the unique communities around us. Some of the ways we’re ensuring we keep learning are an internal Diversity Committee, Days of Reflection throughout the year including International Women’s Day, Harvey Milk Day, World Humanitarian Day, and UN International Migrants Day, and a commitment to continue revisiting and reevaluating our diversity culture. 

We encourage applicants across any race, ethnicity, gender/gender expression, age, spirituality, ability, experience and more. If you need any accommodations to make our interview process more accessible to you due to a disability, dont hesitate to let us know. You can learn more here. We can’t wait to meet you.