DRMP, Inc.
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7 days ago
Senior Marketing Specialist (TDM Practice) Transportation Demand Management (TDM)
$70k - $90kDRMP, Inc.
Remote HybridAtlanta, GARemote
Alta Planning + Design seeks a Senior Marketing Specialist (TDM Practice) for our Atlanta office. This marketing role is a great opportunity for someone who believes in the importance of active, multimodal, and sustainable transportation. If you are looking to join an innovative organization and do work that connects people to places while advancing social justice, safety, and environmental resilience, apply with Alta today!
About Alta
Alta Planning + Design is a sustainable transportation company dedicated to creating active, healthy communities through planning, landscape architecture, engineering, and education/encouragement programs. Alta was founded in 1996 when communities were calling for safer streets for people walking and bicycling as the non-motorized transportation movement developed into a profession in the United States. We pioneered the field of active transportation, evolving our planning and design work into a visionary global practice that empowers people to live active, healthy lives and gets them to where they need to go.
About Alta
Alta Planning + Design is a sustainable transportation company dedicated to creating active, healthy communities through planning, landscape architecture, engineering, and education/encouragement programs. Alta was founded in 1996 when communities were calling for safer streets for people walking and bicycling as the non-motorized transportation movement developed into a profession in the United States. We pioneered the field of active transportation, evolving our planning and design work into a visionary global practice that empowers people to live active, healthy lives and gets them to where they need to go.
Our core values and work bring about positive change by creating places that are geared toward moving people rather than cars, connecting community members to daily needs and human experience, and empowering every person to live an active healthy life. As a global leader in mobility innovation for over 26 years with over 200 staff, we are dedicated to connecting people to places by working across disciplines and scale to address social justice, safety, and environmental resilience.
Day to Day
A typical day will be anything but typical. But it will likely involve collaborating with our smart and talented teammates who are leading up key programs and projects in Los Angeles, Toronto, Denver, Atlanta, and beyond. This role will collaborate closely with our program managers and programs staff to orchestrate and execute marketing strategies that achieve key outreach and behavior change outcomes. Responsibilities include:
- Managing and leading from start to finish the execution of marketing projects and campaigns, including identifying and understanding target audiences, designing customer journeys, setting clear objectives, and planning and executing marketing campaigns.
- Demonstrating the ability to execute a variety of marketing strategies effectively.
- Maintaining and enhancing the brand for assigned programs and projects, particularly through brand management and full ownership of Quality Assurance & Quality Control (QA&QC) for all marketing and communications deliverables.
- Actively participating in project team meetings and marketing meetings, helping foster a collaborative team environment.
- Engage and manage other marketing specialists as well as external vendors, contractors, and partner agencies for specialized marketing services when necessary.
- Establishing and nurturing long-term relationships with clients, including understanding needs, expectations, and challenges, and ensuring they feel valued, understood, and supported.
- Regularly communicating with clients through meetings, reports, and updates.
Actively engaging in continuous learning and integrating this knowledge into projects, including an understanding of emerging tools and techniques in the marketing field as they apply to our work. This involves attending trainings, workshops, and industry conferences as well as self-guided learning.
What We Offer
Flexible Schedule
Alta offers a flexible, hybrid work schedule where most employees work from home three days per week. In-office days support our collaborative culture, one of our core values.
Compensation
Compensation
The pay range for this job in Atlanta is $70,000-$90,000 annually. Placement within the range is based upon experience, skill-sets, and qualifications.
Benefits
Alta offers comprehensive benefits to all full-time employees:
- Medical: PPO or HSA medical plans
- Dental/Vision: PPO
- Life Insurance: Alta pays 100% of the premium for life and AD&D, equal to your base compensation
- 401(k): Alta provides a safe harbor match up to 3%
- PTO: 21 days accrued annually to start
- Holidays: 11 total company paid holidays
- Paid Parental Leave/Short-Term Disability
- Additional Benefits: Wellness reimbursement up to $800 annually, Alta Gets Around benefit of up to $900 annually, 5-year travel award, and professional development opportunities
*The following statements pertain to US Candidates Only*