5 days ago

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Lead Product Manager, Performance Marketing

$192k - $255k

ZipRecruiter

Santa Monica, CARemote

We offer a hybrid work environment. Most US-based positions can also be performed remotely (any exceptions will be noted in the Minimum Qualifications below.)

Our Mission:

To actively connect people to their next great opportunity.

Who We Are:

ZipRecruiter is a leading online employment marketplace. Powered by AI-driven smart matching technology, the company actively connects millions of all-sized businesses and job seekers through innovative mobile, web, and email services, as well as through partnerships with the best job boards on the web. ZipRecruiter has the #1 rated job search app on iOS & Android.

Summary:

As the Senior Product Manager for Performance Marketing, you will be responsible for the development, optimization, and launch of back-end systems, APIs, and data products aimed at improving and tracking the outcomes of our Enterprise customers (employers) job advertising campaigns. Your work will directly improve customer satisfaction, retention, and generate revenue.

Key Focuses:

  • Lead the ideation of improvements to our ad technology platform, campaign management tools, and external-facing campaign management APIs
  • Work collaboratively and cross-functionally with Executive, Product, Engineering, Analytics, Biz Dev, Sales, and Marketing teams to prioritize, launch, and operationalize new features and products
  • Deeply understand our Enterprise customer segments and needs, as well as our internal teams’ needs, to inform product decisions and strategy
  • Be an internal advocate, educator, and communicator about the products you own
  • Write specs, manage execution, and define product rollout strategy and communications
  • Own your teams planning process and roadmap, proactively communicate learnings, advocate for new features, and write documentation for technical and non-technical audiences

Minimum Qualifications:

  • 4+ years Product Management experience
  • You can write a basic SQL query and aren’t afraid to dive into data to make decisions and assess impact
  • Fundamental knowledge of Performance Marketing metrics (ex. CTR, CVR, ROI, CPC, CPA, etc.)
  • Business-level understanding of technical concepts such as APIs, relational databases, data formats (ex. CSV, XML, JSON, etc.)

Preferred Qualifications:

  • Experience working on AdTech/MarTech, AI/ML, Big Data, or two-sided marketplace products
  • SaaS Product experience, specifically in an Enterprise or B2B offering
  • Experience as a product manager developing backend products such as APIs or data products

As part of our team you’ll enjoy:

  • Competitive salary
  • Exceptional benefits package
  • Flexible Vacation & Paid Time Off
  • Employer-matched 401(k) plan

## LI-Remote

The US base salary range for this full-time position is $192,500-$255,000. Our salary ranges are determined by role, level, and location, and the range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location, role-related knowledge and skills, depth of experience, relevant education or training, and additional role-related considerations.

Depending on the position offered, equity, bonuses, commission, or other forms of compensation may also be provided as part of a total compensation package, in addition to a full range of medical, financial, and other benefits.

ZipRecruiter is proud to be an equal opportunity employer and provides equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or genetics.

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